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An 18-year-old from New Hampshire released a game called This Game Costs $200 earlier this year as a joke–but a lot of people bought it. The game generated $1.3 million in sales, but creator Michael Major didn’t get anywhere near that big of a payday.
He told WMUR that he set the price at $200 because that was the maximum a game could be listed for on Steam, and he expected no one to buy it. When he saw revenue of $1.3 million, he “almost died,” Major said. To be sure, there are games on Steam that cost more than $200–there is a $1,000 game, for example.
https://www.youtube.com/watch?v=MlKPZxn7RF4
The developer only walked away with $2,000, however, in part because of mass refunds. Major also said it’s curious that the majority of sales came from China.
“I’m not joking. I have heard of expensive games on Steam being used for money laundering. I have no idea. I could be on a hit list right now,” he said.
Steam sales data shared in the video showed that the game sold 6,717 units, but 6,707 people got refunds, meaning 99.9% of sales were refunded. The lifetime gross revenue for This Game
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