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Lewis creates Roblox avatars for a living, designing the digital personas that hundreds of thousands of players inhabit and customize. Roblox avatars aren’t just skins–they’re a combination of style and personal expression. Every hat, accessory, and costume piece is a brushstroke in a player’s digital identity, and Lewis’s work allows people to tell stories about themselves in a virtual world.
One of the most famous creations from Lewis, who goes by Bad_B0y in the Roblox community, is the Banana Bro: a chill, somewhat-creepy looking banana with a mog-meme expression that became an unlikely icon on the platform.
“I just uploaded it thinking, ‘This is a funny guy. He’s a chill banana,'” Bad_B0y told GameSpot. “He had the mog. That little detail gave him personality. I thought, ‘What if I slap this on a banana? Maybe the pill can be the arms.’ It seemed silly, but a lot of people thought it was funny too.”
Banana Bro
The avatar’s success wasn’t just about the design; social media helped turn the Banana Bro into a bit of a Roblox phenomenon, with hundreds of thousands of players using it.
“I scroll through Instagram or TikTok, and suddenly there’s something I’ve made,” Bad_B0y said. “The banana guy is there,
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