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Last week, Google announced Project Genie, an AI-powered virtual world creator still in its infancy that seemed to spook a number of video game investors. Following the announcement, stock prices of companies such as Take-Two, Roblox, and Unity took a noticeable dip, seemingly due to a belief that Genie was going to mostly or fully replace user-generated content down the line. But at least one of those companies’ CEOs isn’t ruffled by the price drop: Take-Two’s Strauss Zelnick.
Speaking to IGN today ahead of the company’s Q3 earnings call, Zelnick responded to my question about whether or not he saw Genie as a threat to Take-Two’s business. He doesn’t. Quite the contrary, he sound pretty positive. Here’s his response in full:
“This company and its products were built upon machine learning and artificial intelligence more than 25 years ago. That’s the story of this business; we use computers to create what we do. So we’re energized and excited by these new tools and the prospects that they bring. We have actively embraced new AI, I said so when we spoke about it in the last couple calls. [Author’s note: I ask Zelnick something about AI most quarters as news-relevant, here’s a
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